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BLOG@ROLL: Mobile Medicine

There’s plenty of information available on how people consume advertising and entertainment on their mobile devices. The general focus of the majority of mobile usage studies is how to identify and...

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BLOG@ROLL: Inside the Numbers

A study was released just yesterday and picked up by Mashable today, looking at some updated mobile usage numbers. Only 1.5 out of every 10 American adults don’t use a cell phone. Of those 85% who do,...

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